Retail is medieval: a corporation (the Kingdom) is spread out in fiefdoms (regions), supported by individual bergs (stores and outlets). Never is the kingdom in danger of complete revolution, because the council above the King is untouchable. The fiefdoms may get bigger or they may shrink, but usually not enough to unsettle the corporate order of things. Bergs are occasionally wiped out for relocation or to cut costs, but the biggest upheaval in retail is at the slave level... because your boss is out to "kill" you. I use kill as a metaphor for termination, a retail procedure done for many reasons, and not always on the up-and-up. Sometimes a minimum wage slave is sacrificed just to set an example for the folks who will most likely be disappeared from the berg at some future time. When wanting drama and intrigue, your boss might "toss you in the dungeon," making you sign a bad performance review with certain conditions that must be met you if you don't want to be killed. Such a document is something done often as a definite means to set a berg-wide example, and in most cases to create a document your boss can present before the King to show things are happening in the berg.
Not all retail managers are evil, but don't be fooled; even the friendliest of us will kill you at the bequest of the King, or to symbolically reiterate that we remain loyal to the crown and the corporate Kingdom. Even your fellow slaves, the ones with whom you banter on the sales floor, or gulp down lunches with in the break room will sometimes tattle about you to the boss with a hope to make you dead, because some may think with you out of the way they will ooze further up the shit heap, not realizing the pinnacle smells just as bad as the bottom.I was second-in-command of a small berg in a global retail chain, but one day another berg in the fiefdom blew several large holes in its management, and the manager of my little space got tagged to plug the holes. That made me top turd of my little shit pile.
No one asked if I would assume the position, and not once did anyone offer compensation for the overload of work. My contract allowed the Kingdom to simply assume I would carry its banner into battle. I knew if I did not, my days were numbered.
Yes, your manager wants to kill you, but only because each of us is waiting around to witness our own death, and we need something to do in the meantime to make it look like we're doing something productive. Within the entire realm, retail managers receive no better consideration than the slaves below them.
My manager was incompetent, possessed less than a fraction of the retail management experience I brought to the table when the King hired me. My predecessor couldn't calculate sales-to-budget figures to save his life, and preferred to antagonize our patrons rather than help them find the right products. He had been with the corporation for only a short while, but long enough to nearly burn his little fiefdom to the ground. My store was all but left for naught. Those higher up in the kingdom wanted to see if my store could be salvaged. I stepped into my new office with grave reluctance. All the feelings of my previous management experiences came flooding back as I sat in my new chair at my new desk. The King was looking for something—was hoping I would do well enough to make him look good to the corporate overseers.
My little berg was nowhere close to being a gem of the crown, and I knew why. I also knew how to remedy a prognosis of doom. My first order of business: kill two slaves and replace them with fresh, trainable meat. The two slaves were shocked to have been thrown to the wolves by the "nicest" assistant manager they had ever known, and even begged to remain. Second order of business: decrease the hours of several other slaves, and see who would begin to ooze toward the top. The several tossed in the "dungeon" whined and moaned at my ankles about their inability to pay rent and their power bills—their struggles to feed their pets, and their kids.I felt bad about it all, and at times felt bad about myself acquiescing the King's wishes. But I wanted the experience to be able to write about retail and middle management intelligently for any digital marketing company that would hire me. I had promised the King a full year of service, and throughout my tenure he would expect results—if not increased profits, at least a few killings and maybe an overcrowded dungeon. Any of those options can go a long way to ensure a retail manager will live another day.
The kingdom in which I manage demanded the monthly achievement of more financial metrics than I have fingers and toes, but in just my second week, with two new foot soldiers and several newly promoted generals, I presented the King with higher metrics than thought capable of my little berg.
My first mistake.
I repeated the increases in my third and fourth weeks as manager.
My second and third mistakes.
Once the boss of the berg does well it becomes expected. Trouble is, you cannot always do well in retail, particularly when selling tech, which I did. I had raised numbers by selling enough computers, printers, printer ink, and extended warranties to lift the numbers of my berg higher than they had been in years. But week five approached, the population surrounding my little berg would not sustain the metrics I met in the previous weeks. Something had to happen... so I killed another employee.
It worked. It deferred attention from my numbers, and in the nick of time. A new manager was assigned to my store, which meant I could go back to being second from the top of the shit heap. It also meant the fella I replaced was not coming back. The new fella would now be taking any heat for future missed metrics.
And he knew it. His first day in the berg, the new "boss" asked me into the office. He closed the door and we sat. He leaned forward in his chair and looked directly into my eyes.
"We got anybody out there we can kill?"











